Volcanic Retail stands at the forefront of a monumental market opportunity, poised to capitalize on the shifting landscape of global retail sourcing. With a Total Addressable Market (TAM) of $24.5 trillion in the global B2B retail market and $7.18 trillion in the US alone, the potential for growth and expansion is vast.
The emergence of COVID-19 precipitated a seismic shift in retail sourcing dynamics, as traditional avenues such as trade shows were abruptly shuttered, leaving an astonishing $38 billion in trade show budgets untapped. This unprecedented disruption created a pressing need for innovative solutions to bridge the gap between brands and buyers.
Volcanic Retail emerges as a critical solution, providing a robust platform to address these gaps by facilitating effective connections and transactions in the retail sourcing sector. As the industry continues to undergo rapid transformation, Volcanic Retail is poised to lead this evolution, enhancing how brands and buyers interact and succeed. This alignment with market needs positions the company for significant growth and leadership in the evolving landscape of global retail sourcing.
Volcanic's business model is structured to harness multiple revenue streams, ensuring stability and scalability in the competitive retail landscape:
Expansion
Volcanic has solidified a steady revenue stream through the strategic acquisition of Ant Hill Consulting, a trusted player in retail sales and consulting since 2009. This acquisition enables Volcanic to offer sales and consulting services to esteemed brands such as Bucked Up, Lumineux Oral Essentials, Just Ingredients, etc.
Innovation
In August, Volcanic will unveil its groundbreaking SaaS platform, facilitating seamless connections and transactions between brands and buyers. The platform will operate on a subscription-based model, wherein Volcanic will charge a monthly fee per seat.
Engagement
Volcanic enhances brand visibility and generates revenue through its Retail War Games podcast, which features insights from retail veterans and helps brands navigate the complexities of industry success. The podcast will also generate revenue through industry-relevant advertisements.
Education
Later this year, Volcanic will release a retail education course designed to prepare brands for entry into the retail market. This course will serve as an additional cost-effective revenue stream for the company.
Jeremy Brockbank, Founder and CEO of Volcanic Retail, is at the forefront of innovative retail strategy and brand development.
Jeremy Brockbank - Founder & CEO
Jeremy Brockbank, Founder and CEO of Volcanic Retail, is at the forefront of innovative retail strategy and brand development. The former CEO and Co-Owner of Ant Hill from 2012 to 2020, successfully transformed the company from a single brand into a diverse and profitable enterprise, maintaining an impressive track record of profitability for 113 straight months. His remarkable journey in the business world began at GOAL ZERO, where he served as the only Senior Account Manager and was instrumental in growing the brand into the fastest-growing company on the Inc 5000 list, with a growth rate of 17,000%.
His strategic partnerships with major retailers like Target, Lowes, Office Depot, Home Depot, Walmart, and Best Buy played a pivotal role in this achievement. Jeremy co-owned Spatty, a highly successful Shark Tank brand, and served as President and Chief Strategy Officer of a company backed by Mark Cuban on Shark Tank. With a talent for innovation, he has developed over 500 retail brands worldwide, along with inventing and patenting multiple product lines. His influence in the retail sector is widely acknowledged, making him one of the most influential retail buyer influencers in the United States.
Jeremy was a Marketing Professor at the UVU School of Business and worked as an external consultant for Canvas FRG/Point 72 Private Equity, one of the largest private equity firms in the world. His business acumen is further evidenced by his international experience, having worked in over 30 countries across four continents. Jeremy's expertise and achievements have been published across media outlets like Business Rockstars, WGN Chicago, KTLA Los Angeles, Drug Store News, Los Angeles Times, and NBC's KSL 5. Jeremy's educational background includes a Master of Education from the University of Oklahoma. He has also collaborated with renowned entrepreneur Lori Grenier and serves on the Advisory Board for Silicon Slopes. As the Founder and CEO of Volcanic Retail, Jeremy Brockbank continues to be a driving force in the world of retail and brand development.
Volcanic Retail
Technology Development - Start Studio
Having worked on such notable companies as Owlet, Chatbooks, Divvy, Weave, and many others, Volcanic’s development is in capable hands with Start Studio. Their team’s technical expertise and skills in strategy, design, development, and marketing, combined with our team’s retail industry experience, are the building blocks for a SaaS platform that not only fills a gaping hole in the industry, but does so seamlessly and with an impactful user experience.
Sales & Marketing
Backed by a comprehensive retail buyer database and Hubspot’s powerful CRM tools, our sales and marketing teams are equipped to efficiently educate and convert brands and buyers to Volcanic’s offerings. Since 2009, our team has successfully performed the sales outreach for over 500 retail brands like Lumineux Oral Essentials, Just Ingredients, Sconza, Spatty, and many more.
Volcanic Retail's SaaS platform is prepared to transform the retail industry with its intuitive and comprehensive approach, serving both buyers and brands effectively.
At the core of the platform lies a robust marketplace, empowering retail buyers to effortlessly search for products tailored to their specific needs while providing brands with a platform to display their offerings through targeted sales pitches.
The platform features a user-friendly sign-up process, including capabilities for bulk product uploads that integrate seamlessly with major product management tools like Shopify.
Communication is streamlined and organized with separate inboxes for pitches and conversations, along with customizable labels for enhanced organization.
Buyers can curate boards to save and collaborate on products of interest, which supports efficient decision-making within their organizations.
Advanced search and filter functions, along with recommended products and brands, ensure a personalized and tailored experience.
Looking ahead, Volcanic plans to introduce exciting features such as an influencer portal for targeted marketing, a dedicated social media feed for B2B content promotion, standardized vendor documents, and a Volcanic Verified system to uphold quality standards. With its progressive approach and innovative features, Volcanic Retail's SaaS platform is set to redefine the retail landscape, enhancing efficiency, visibility, and collaboration opportunities for brands and buyers alike.
For prospective investors considering a stake in Volcanic Retail, we’d like to help you understand the company's exit strategy, which is outlined with strategic flexibility. Volcanic's primary aim is to position itself for acquisition by a tech giant capable of propelling its market penetration rapidly (Amazon, Oracle, Zapp, etc.). This approach is preferred due to its potential for synergistic growth and enhanced scalability. Alternatively, Volcanic may opt for the route of going public, offering an avenue for expanded capital and increased visibility in the market. Lastly, while not assured, the potential for dividends exists, though it's important to note that this option is contingent upon various factors and market conditions. Investors should recognize the dynamic nature of these strategies, which are designed to optimize returns and navigate the evolving landscape of retail technology.